Skip to content

Privacy Policy

We are very pleased that you have trusted us and provided us with your personal data. We would like to assure you that we will take all reasonable measures to protect your personal data. Below you will find details about how we process your personal data (hereinafter collectively referred to as the “Privacy Policy”) in the situation when:


1. Data Controller

1.1. The data controller of your personal data processed in accordance with this Privacy Policy is Ailleron Spółka Akcyjna (a Polish joint-stock company), with its main office in Kraków, address: al. Jana Pawła II 43b, 31-864 Kraków, entered into the Register of Entrepreneurs of the National Court Register kept by the District Court for Kraków Śródmieście in Kraków, XI Commercial Division of the National Court Register under the KRS number 0000385276, TIN number: 9452091626, REGON: 120532280 (hereinafter: “Ailleron”).

1.2. In matters regarding your personal data, you can contact us:


2. Purpose and Legal Basis of Processing of Personal Data

We will process your personal data that we obtain in situations covered by this Privacy Policy for the following purposes:


3. Data Processed for Contact and Marketing Purposes – Scope of Processing

If you decide to contact us using the contact form available on our websites, or using our email addresses, phone numbers, by traditional mail, or in person, as well as in situations where we have the right to contact you (e.g., for marketing purposes when you give your consent, we have established a business relationship with you or you have made a request to us to contact you about a particular matter, or if you are a shareholder of Ailleron), we will process personal data that you provide to us or that are necessary to respond to your inquiry (including identification and contact details, as well as the IP address when using the contact form on our website), or which we have in connection with our existing relationship or we have collected from publicly available sources. We process these data:

The provision of personal data is voluntary, but may be necessary in order to answer a question you have asked and/or to contact you.


4. Data Processed in Connection with Website Use – Scope of Processing

When you use the Website, we record data such as: IP address, type and version of the device and browser you use, language, region, Website settings, choices made in the area of cookies, and how you use the Website. We may collect these data both in our Website server log and through additional technologies such as cookies. In most cases, we will not be able to identify you as a user and these data will be anonymous to us – our intention is not to collect your personal data. However, if we are able to link this information to you, which can happen when we have additional data from another source (e.g., we record such data when you contact us via the contact form on our Website), they become your personal data for us. We process these data:

The provision of personal data is voluntary, but may be necessary for the use of the Website and its functionalities.


5. Data Processed in Connection with a Notification or Complaint – Scope of Processing

In case of making a Notification or filing a Complaint, we will process such personal data as the name and email address of the notifier/complainant, data regarding the entity on whose behalf the notifier/complainant is acting and its position (if applicable), other data provided in the Notification or Complaint, as well as the IP address and data contained in the content that is the subject of the Notification or Complaint. Please note that providing personal data is a statutory requirement. The lack of providing data may result in the inability to process the Application or Complaint. We process the data due to the fact that it is necessary for the fulfillment of our obligations, which include:


6. Data Processed for Organization of Online Events

6.1 In the event that you registered for online event, including webinar organized by us, we will process the following personal data: your first name, last name, name of company which employs you/cooperates with you, email address, your account name on the platform we use for the transmission of events, the data you voluntarily provide during the event such as other data, your image and voice (e.g. if you participate in a discussion with the tutor or other participants and you decide to provide your image/voice).

6.2 Your personal data will be processed:

6.3. If you register for an online event organized by us, we will make your data available to HubSpot, Inc., LinkedIn Ireland Unlimited Corporation, Microsoft Corporation, Zoom Communications, Inc. and ClickMeeting sp. z o.o. – the suppliers of the online platforms HubSpot, LinkedIn, Microsoft Teams, Zoom and ClickMeeting for the organization of online events in order to create an account for you and enable you to participate in the online event organized by us (depending on the online event you choose, the respective supplier and type of platform may vary). In this case, HubSpot, Inc., LinkedIn Ireland Unlimited Corporation, Microsoft Corporation, Zoom Communications, Inc. and ClickMeeting sp. z o.o. may become separate controllers of some of your data, such as login credentials, IP address, data of the network you use or settings of the device you use to connect these platforms. The details of how the above-mentioned entities process the user data can be found on the following pages:


7. Data Processed in Connection with Cooperation with our Suppliers and Customers

7.1 In the event that we establish a cooperation with our Suppliers and Customers, we will process personal data of their designated representatives and members of staff who conclude contracts on behalf of our Customers and Suppliers, are involved in the execution of such contracts and whom we contact in the course of such cooperation.

7.2 Thus, if you are a representative or a member of staff of our Supplier or Customer (e.g. contact person), we will process your personal data that was provided by your employer or principal: your first name, last name, the company you work for, your position and contact details.

7.3 We process this data: 

8. Data Processed in Order to Conclude and Execute Resource Material Agreement

8.1 In the event that you conclude with us Resource Material Agreement, we will process personal data that you provide to us in order to conclude and execute Resource Material Agreement (agreement for the supply of digital content such as e-books or digital services such as participation in webinars, training sessions and other events in exchange for your personal data which will be processed for marketing and promotional purposes, such as contact in order to present you our products and services and sending you our newsletter). The scope of data includes name, surname and e-mail address, name of company and your position.

8.2 We will process your personal data that we obtain for the following purpose:

8.3 We will process your personal data based on a necessity of the data processing for the conclusion and performance of the Resource Material Agreement and our legitimate interest as a personal data controller.


9. Data of Newsletter’s Subscribers

9.1 In the event that you sign to get our Newsletter, we will process personal data that you provide to us in order to receive our Newsletter (in particular information about our products and services).

9.2 The scope of data includes name, surname, e-mail address, the position/function held, the economic sector in which the company provides its services.

9.3 We will process your personal data that we obtain for the following purpose:

9.4 We will process your personal data based on a necessity of the data processing for the conclusion and performance of the agreement and our legitimate interest as a personal data controller.


10. Data Processing Period

Your personal data will be processed:

11. Data Recipients

We will exercise due diligence in selecting the entities to which we will transfer your data and, in the case of such selected entities, we will require them to protect your data with appropriate technical and organizational measures. Your personal data may only be disclosed to:

We particularly use the services of the following third parties:

Hubspot

We use HubSpot for inbound marketing, improving sales, and customer service (including through a CRM system). Generally, HubSpot acts as our data processor, but in some limited cases, it may process your data as a separate data controller. This can concern data related to your use of our Website, which has first been anonymized or aggregated and shall not allow to directly identify you. This may happen when you start using our Website and give consent to the cookies that are placed by HubSpot on our Website (based on your consent), or when you engage in further interactaction with us (e.g., by contacting us or becoming our customer) – in such a case, the basis for processing will be our legitimate interest or HubSpot’s legitimate interest. The purpose of data processing by HubSpot (in addition to providing services to us) is to support specific features and functionalities of HubSpot’s products and services (which is HubSpot’s legitimate interest). Further and more detailed information on how HubSpot uses your data and your rights can be obtained by accessing HubSpot’s privacy policy (https://legal.hubspot.com/privacy-policy) or by contacting HubSpot directly (using the contact form available here: https://preferences.hubspot.com/privacy or by mail at the address: HubSpot, Inc., 25 First Street, 2nd Floor, Cambridge, MA 02141, Attention: Privacy and Data Protection Officer).

Google

We use Google Analytics, a web analytics service offered by Google that tracks and reports information about Website traffic. This information is then shared with Google, which may use it to contextualize and personalize ads. You can opt out of sharing information about your activity on our Website with Google by installing the browser add-on to disable Google Analytics (available for download from this page: https://support.google.com/analytics/answer/181881?hl=en&sjid=11447657786918276799-EU). This add-on prevents Google Analytics JavaScript from sharing information about your activity with Google Analytics. You can also disable ad personalization here: https://adssettings.google.com/.

Data collected via Google Analytics may then be shared and used by other tools in the Google suite that we use (Google Ads, Google Tag Manager, and Google Search Console).

We also use reCAPTCHA, a service by Google that helps protect websites from spam and abuse. “CAPTCHA” is a Turing test to distinguish humans from bots. By adding reCAPTCHA to our Website, we can block automated software. For the reCAPTCHA API to work, it collects information about hardware and software (which in some cases may be personal data), such as device and application data, and sends it to Google for analysis.

For more information about Google’s privacy practices, visit Google’s Privacy & Terms website: https://policies.google.com/privacy and https://policies.google.com/terms.

Meta (formerly Facebook)

We use the Meta Pixel provided by the social network Facebook, operated by Meta Platforms, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are an EU resident, by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (hereafter “Meta”). The Meta Pixel is a mechanism (a piece of JavaScript code) for tracking your activity on our Website to identify you as a target audience for our ads on Facebook. The Meta Pixel also helps us track the effectiveness of our ads for statistical and market research purposes by checking if users visited our Website after seeing our ad on Facebook (conversion tracking). The Meta Pixel stores a cookie on your device – if you log into Facebook or visit Facebook, your visit to our Website will be noted on your Facebook profile. By using the Meta Pixel, we gain access to analytical data (which very rarely may be sufficient to identify you and become your personal data). Meta collects and processes your data, which are associated with your Facebook profile (or sometimes with other data if you do not have a Facebook profile). Thus, we and Meta are considered joint controllers concerning the aforementioned processing. The joint controllership agreement between us and Meta is available here: https://www.facebook.com/legal/controller_addendum.
More information about the Meta Pixel can be found here: https://www.facebook.com/business/help/742478679120153?id=1205376682832142.
Information on how Meta processes your personal data can be found here: https://www.facebook.com/privacy/explanation.

12. Transfer of Personal Data to Third Countries

Your personal data may be transferred to entities outside the European Economic Area (EEA), including the USA, with whom we cooperate. Whenever your personal data is transferred outside the European Economic Area (EEA) or to countries that do not provide the same or an adequate level of personal data protection, we will ensure that it is done based on a valid legal basis and with the use of legally required safeguards.

13. Links to Third-Party Websites

The Website contains links to third-party websites. When you visit these websites different rules apply than those described here in the field of personal data processing, as well as someone else is the data controller of data processed there. We recommend that you read the rules applicable to the personal data processing published by the administrators of these websites.

14. Social Media

Social Media Plugins

The Website includes social media plugins. By using the Website, the IP address of your device and the identifier of the browser you are using are transmitted to the providers of these social media platforms. Through this integration, the providers receive information that your browser has accessed our Website, even if you do not have a profile with the respective provider or are not currently logged in. Clicking on social media plugins also establishes a direct connection to the servers of these providers, who may collect other data from your device. Please note that we have no control over what data is collected by social media platforms after clicking on their buttons. For more information regarding the purpose and scope of data collected by these entities, and how your personal data is processed, used, protected, including your rights and privacy protection options, please visit: 

Social Media Profiles

14.1 We operate pages/channels/fanpages on social media sites Facebook (Meta), Instagram (Meta), X, LinkedIn and Youtube to promote our business.

14.2 We process personal data of individuals who, on our social media profiles:

14.3 We obtain personal data from the administrators of Meta Platforms Ireland Limited, Twitter International Unlimited Company, LinkedIn Ireland Unlimited Company and Google Ireland Limited from your public profile and posts on the aforementioned social media sites.

14.4 As the founder of pages on the aforementioned social media sites provided by the entities indicated, the controller of your personal data is also:

and each of them independently decides on the purposes and means of data processing. Each social media channel has its own policy on how it processes and protects personal data. We are only responsible in respect of the personal data we process. If you have any concerns or questions about the use of personal data by the above-mentioned entities, please read their privacy policy carefully before using the channels they provide.

14.5 Due to the specific nature of the operation of the aforementioned social media, information about the actions taken by users on these sites is public. The data that is available to all users of the aforementioned social media, including us, includes: identification data, such as e.g. the user’s name, nickname, address data and other data available on the profile; data in the form of image captured in published photos and videos; data contained in published comments and posts.

(a) Facebook and Instagram

14.6 The scope of data that may be processed by us as profile provider and social media providers is as follows:

We only have access to the aggregate statistics of the page (number of followers of the fanpage/profile, age and gender of the users with a breakdown of the percentage of followers, names of the cities and countries from which the users are following with a breakdown of the percentage, reach of the fanpage/profile and individual posts, number of likes and reactions, number of comments and shares, number of clicks on the link and aggregate and anonymised reports on campaigns run via the self-service advertising system).

Details of the rules for the joint processing of site statistics with Meta Ireland Limited are available at: https://en-en.facebook.com/legal/terms/page_controller_addendum.

(b) X (ex-Twitter)

We only have access to personal data you share with your public profile.

The rules for the processing of personal data specified by the X (ex-Twitter) service provider can be found at: https://x.com/en/privacy.

(c) LinkedIn

We only have access to numerical data for a given period of time (number of profiles that have visited the profile, number of profile mentions, number of new observers and new contacts, number and type of reactions under the publication, number and content of comments, number of shares of the publication, content of messages sent via website, data contained in the profile – inter alia image, name and surname, education, career history, in the case of profiles run by entrepreneurs: average duration of employment with a given entrepreneur, related persons working for a given entrepreneur, education of some of the employees).

The data processed within the LinkedIn platform is co-managed by the Ailleron and LinkedIn (LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland). The details of the data co-management, including information on your rights, are described on this page: https://legal.linkedin.com/pages-joint-controller-addendum.

(d) Youtube

We only have access to personal data you share with your public profile.

The rules for the processing of personal data specified by the Youtube service provider can be found at: https://policies.google.com/privacy.

14.7 Details of the personal data processing rules set out by the provider of the relevant service and other products and features offered by the service provider can be found in the service’s privacy policy, available at:

14.8 Your personal data will be processed in order to:

14.9 Personal data will be processed for the aforementioned purposes on the basis of necessity for the purposes arising from the legitimate interests pursued by us as a data controller in the form of running and managing our pages, channels, fanpages on social media sites (based on Article 6(1) point (f) of the GDPR).

14.10 In the event that you choose to provide us with additional personal data through the use of functionality offered by the provider of the relevant social network (such as Sales Navigator within LinkedIn), we will process your personal data on the basis of your consent (on the basis of Article 6(1) point (a) of the GDPR).

14.11 The provision of personal data is voluntary, but may be necessary for the use of our social media profiles.

15. Data Subject Rights

Regarding each of the rights listed below, you can contact us using the contact details provided in section 1 of the Privacy Policy. You have the following rights:

16. Changes to the Privacy Policy

16.1 The Privacy Policy is continuously reviewed and updated as necessary.

16.2 The current version of the Privacy Policy has been adopted and is effective as of 07.04.2025